Bank of The West

We wanted to celebrate the modern west, the spirit of optimism and the hard-working entrepreneurialism of the bank’s customers. In this context, the west is more than a place that’s thousands of miles away from the big banks in the east — it’s also a mentality that’s as far away from Wall Street as it gets.

  • Agency: Heat
  • Creative Directors:
    Mark Lawson/Jeff Guenther
  • Creatives:
    James Duffy/Tofer Moran
    Nichole Geddes
Bank of The West
Bank of The West
Bank of The West
Bank of The West
Bank of The West iPad